Vintage Apple Personal Computers Rainbow Logo Poster 1980 Mint
Original 1980 Apple Computer "Rainbow Logo" Dealer Poster – MSR# M30-0580
NOTE: I have several of these and pictures are representative of the lot.
The Work
A definitive artifact of the personal computing revolution, this original 1980 promotional poster features the iconic six-color "Rainbow Apple" logo designed by Rob Janoff. Set against a precision architectural grid, the composition utilizes "Motter Tektura"—the avant-garde typeface that defined Apple’s visual identity during the Apple II and Apple III era.
This specific "Personal Computers" edition was issued to authorized dealers to establish Apple’s presence in the early 1980s. It represents a pivot point in graphic design history, marking the moment technology moved from the hobbyist's basement to the professional's desk.
Technical Specifications
Publisher: Apple Computer Inc.
Date: © 1980
Dimensions: 23" W x 35" H
Catalog ID (Lower Left): MSR# M30-0580 50K (Authenticated Dealer Issue)
Medium: High-density lithograph on semi-gloss archival paper stock
Iconography: Signature six-color rainbow logo on a black grid field
Condition Report: Excellent to Near Mint
This specimen has been exceptionally well-preserved and presents in Excellent to Near Mint condition.
Color Grade: The "Rainbow" spectrum remains vivid and saturated; the deep blacks of the grid background are consistent with no UV-related fading or ink oxidation.
Surface: The paper retains its original semi-gloss luster. May show extremely faint signs of handling consistent with age, but free of major scuffs, scratches, or "mooning" (crescent creases).
Edges & Corners: Very sharp corners, very minor creases along right edge (not visible when framed). No pinholes, tape residue, or significant edge wear.
Integrity: Stored in a climate-controlled environment; paper remains supple with no brittle edges or "foxing" (age spots).
Shipping: This will ship rolled in a heavy duty mailer.
Provenance & Collectibility
Authenticated by the MSR# M30-0580 designation, this is a verified original from the 50,000-unit dealer print run. As early Apple ephemera continues to appreciate in both the fine art and tech-collecting markets, examples in this condition are increasingly scarce. This is a investment-quality piece suitable for professional conservation framing.
Framing available upon request.

